Aiming for the ultimate.
Particular about details.

What is the “PRECISION CUT”?

One of the most important techniques in the hairdressing and barbering industry that precisely cuts considering the individual hair quality, shape of the face, and head, to maximize the customers’ personality and incorporate it into the design. Haircuts are tailored to the shape and bone structure of each individual’s head to create beautiful styles and silhouettes.

Alan Beak & Reece Beak

Same style cannot be applied to all clients because each person’s bone structure and hair quality are different. The angle and length of the cutting should be finely tuned to match the skeletal structure to maximizing customers’ personality and features.

Key character who leads “men’s style”

Hairstyle is an important element in expressing their individuality for men who are sensitive to trends and latest fashion. Alan Beak & Reece Beak always keep abreast of the latest trends and styles, offering men hairstyles that can maximize their individual character in order to bring out the best in them.

Alan Beak & Reece Beak
Alan Beak & Reece Beak

Alan and Reece Beak are brothers from Manchester who have 18 years experience in the hairstyling business. They established RUGER. in 2014 and their work is highly regarded in the United Kingdom. They have a foundation in classical Italian barbering which has been enhanced through the study of ladies hairdressing and Afro-Caribbean barbering. The brothers are dedicated to the progressive movement of barbering and have used their wide ranging experience and education to devise efficient and effective ways of cutting and styling producing work of the highest standards. “We are the people’s barbers and the barber’s barbers.”

An ultimate tool to realize
even the finest details as you desire
NEW BEAK